Unearth Al Jurf as the upcoming landmark coastal escapade in Abu Dhabi
In the heart of the UAE, a new luxury beachfront destination is making waves. Al Jurf, nestled between Dubai and Abu Dhabi along Sheikh Zayed Road, is rapidly becoming a sought-after location for those seeking an exclusive coastal lifestyle.
Recently, Ohana Development introduced a new branded residence project in Al Jurf, called Jacob & Co. Beachfront Living by Ohana. This development reimagines luxury living on the UAE coastline, blending the charm of Al Jurf with the style of Jacob & Co.
Strategically located, Al Jurf offers unmatched connectivity. It is easily accessible to key hubs like Palm Jebel Ali, Al Maktoum International Airport, Zayed International Airport, and the upcoming Disneyland in Abu Dhabi. Residents can enjoy a high-end lifestyle with access to exclusive services and amenities, all while being surrounded by nature's beauty.
The community features 457 homes that comprise sea-view apartments, villas, penthouses, Sky Mansions, and beachfront mansions. Villa prices in Al Jurf start from Dh3.4 million, while apartments begin at approximately Dh930,000 for a studio and Dh2 million for a two-bedroom unit. Each unit in the Jacob & Co. Beachfront Living project reflects Jacob & Co.'s bold design ethos.
The luxury property market in Abu Dhabi has seen a significant shift in 2025, with a fourfold increase in branded residences. Projects affiliated with global names like Jacob & Co. and Elie Saab are reshaping investor preferences in the city. Luxury deals over Dh7 million in Abu Dhabi accounted for Dh6.3 billion in the first four months of 2025, with more than half of these coming from ultra-luxury homes valued above Dh10 million.
The overall real estate transaction value in Q1 2025 in Abu Dhabi reached Dh25.3 billion, according to the Abu Dhabi Real Estate Centre (ADREC). Residential prices in Abu Dhabi, including Al Jurf, have seen an annual increase of 7.2%. Villa prices in Al Jurf have risen by 9.7%, while apartment prices have increased by 4.5%. Rental yields in Abu Dhabi are attractive, averaging 8.3% for apartments and 6.7% for villas, making beachfront residences a strong proposition for both end-users and investors.
Al Jurf is not just a luxury destination; it is a preserved natural reserve, featuring a coastal setting alive with native wildlife, fresh sea breeze, and lush greenery. The project offers private beach access, stunning sea views, and a range of thoughtfully designed amenities, including private beaches, infinity pools, spas, and clubhouses.
In essence, Al Jurf offers a unique combination of luxury, natural beauty, and convenience, making it a sought-after destination for those seeking an exclusive beachfront lifestyle. Whether you're looking for a tranquil escape from urban life or a high-end lifestyle with easy access to major cities, Al Jurf promises to deliver an unparalleled experience.
- The new luxury beachfront destination, Al Jurf, is rapidly becoming a desirable location for those seeking an exclusive coastal lifestyle, offering access to exclusive services and amenities while surrounded by nature's beauty.
- The latest development in Al Jurf is the branded residence project, Jacob & Co. Beachfront Living by Ohana, which reimagines luxury living on the UAE coastline, blending the charm of Al Jurf with the style of Jacob & Co.
- The luxury property market in Abu Dhabi, particularly branded residences, has seen a significant shift in 2025, with a fourfold increase. Projects affiliated with global names like Jacob & Co. and Elie Saab are reshaping investor preferences in the city.
- The community in Al Jurf features various types of homes such as sea-view apartments, villas, penthouses, Sky Mansions, and beachfront mansions, with villa prices starting from Dh3.4 million and apartments beginning at Dh930,000.
- In the first four months of 2025, luxury deals over Dh7 million in Abu Dhabi accounted for Dh6.3 billion, with more than half of these coming from ultra-luxury homes valued above Dh10 million.
- Al Jurf is more than just a luxury destination; it is a preserved natural reserve, featuring a coastal setting alive with native wildlife, fresh sea breeze, and lush greenery, offering private beach access, stunning sea views, and a range of thoughtfully designed amenities.
