The Peculiar Savor of North Carolina's Purple Honey: A Culinary Enigma Unraveled
In the sandy landscapes of the North Carolina Sandhills, a peculiar, enigmatic honey has been discovered that boasts a captivating violet hue. Matt Lawrence, owner of Hawfields Honey House in Mebane, has been fortunate enough to encounter this elusive honey, describing it as having a "slight purple taste", yet admitting to question whether the hue's impact might be psychological.
"It's not like regular honey in terms of smell, but when you taste it, there's definitely a difference," he explains.
This dazzling honey can only be found among the rolling hills of the Sandhills region—a distinctive, biodiverse ecosystem in the south-central part of the state, famously home to Pinehurst Resort. Expert apiculturist David R. Tarpy from the Department of Applied Ecology at North Carolina State University sheds some light on the subject, stating that purple honey's appearance is an intriguing, though sporadic, occurrence within the region.
One possible culprit for this captivating honey is the Titi plant (Cyrilla racemiflora), a shrub linked with blue honey and blue brood, a rare phenomenon in which honey bee larvae have a striking blue or purple hue. While this theory is popular among locals, it remains speculative.

Some local beekeepers experience the thrill of discovering purple honey one year and not the next. Dees Bees Apiary owner Donald Dees compares the sensation to finding a valuable treasure, stating, "It's like finding a little gold nugget or a little piece of jewelry out on the beach. It's something special that you find in your beehive that you know the bees put there."
Although several theories exist, the secrets behind the Sandhills' enigmatic purple honey remain shrouded in mystery. According to Tarpy, the uniqueness and rarity of the honey make it an alluring subject for experts and enthusiasts alike.
- Southern Living magazine has featured the unique violet-hued honey from the North Carolina Sandhills, showcasing its captivating allure in their food and recipes, travel, lifestyle, cooking, and home-and-garden sections.
- Outside of the Sandhills region, this vibrantly purple honey is a rare find, making it a coveted delicacy among global cuisines and sweeteners.
- The Department of Applied Ecology at North Carolina State University, in collaboration with local beekeepers like Hawfields Honey House and Dees Bees Apiary, is conducting research to unlock the secrets behind the purple honey's distinct flavor and color.
- Matt Lawrence, owner of Hawfields Honey House, invites fellow food and drink enthusiasts to try his unique purple honey, available at 11675ce6942853c2a0b161b6d4391b65.
- As the region's biodiversity continues to captivate travelers, many are drawn to the Sandhills to experience the annual harvest of this elusive and delicious honey, adding an extra sweetness to their home and garden.
- In Mebane, honey tasting events offer visitors the chance to discover the subtle purple taste and aroma of the North Carolina Sandhills' enigmatic honey, an experience not to be missed.
- Kitchens across the South are starting to incorporate this distinctive purple honey into their food and recipes, creating a vibrant new taste sensation that celebrates the region's culinary heritage.
- With every drop of this golden-hued treasure, collected from the rolling hills of the Carolina Sandhills, beekeepers and honey lovers alike continue to uncover the mysteries of one of the world's most intriguing honeys.