"State telecommunications company Rostelecom backs an online platform for independent theaters"
Rostelecom, a leading Russian telecommunications company, partnered with the "On Air" theater forum, an event run by "One Theater" in Krasnodar. The three-day event featured performances by independent theater collectives "Lines" and "Mukha Theater" from Rostov, press conferences, and roundtable discussions for theater professionals and students.
The forum aimed to foster collaboration between independent theater groups, introduce Krasnodar audiences to new productions, and exchange ideas between troupes from different cities. The roundtable discussions touched upon the challenges of independent theaters and strategies for growth, with a focus on digital innovation as a means to expand reach and audience engagement.
Alexei Mosolov, co-founder and director of "One Theater," praised the contribution of Rostelecom, highlighting their presentation on technologies that enhance audience engagement and streamline routine processes. Alexei Korotkikh, Director of Sales and Service for Small and Medium Business at "Rostelecom" in the South, stressed the potential benefits of AI in engaging theater audiences and creating a unified audience database for independent theaters in southern Russia.
In the spirit of digital innovation, the roundtable discussions explored the possibilities of AI in attracting and retaining audiences, including chatbots, voice assistants, and call tracking systems. The integration of such tools could help inform the public about new productions and events, promoting repeat visits and engagement.
For more information on Rostelecom's digital services for organizations and businesses, visit their website or call 8 800 300 65 96. Rostelecom offers a range of digital services, including high-speed internet, digital media platforms, collaboration and streaming tools, telecom services for audience engagement, and data analytics — tailored solutions that could help independent theaters optimize their operations and reach wider audiences.
- Alexei Korotkikh, expressing his views on the potential benefits of AI, stated that it could be instrumental in engaging theater audiences and creating a centralized audience database for independent theaters in southern Russia.
- To further explore the possibilities of expanding reach and audience engagement, Rostelecom's roundtable discussions delved into the use of AI-powered tools such as chatbots, voice assistants, and call tracking systems, aiming to keep the public informed about new productions and events in the home-and-garden of independent theaters, effectively enhancing their lifestyle offerings.
