Hollie Willoughby displays a Marilyn Monroe-inspired look in a classic white swimsuit and stylish sunglasses.
Rivkie Baum, Digital Fashion Editor at woman&home, emphasizes the importance of comfort, style, and confidence when investing in swimwear trends for 2025. This year, white swimsuits are making a comeback, with a focus on timeless, chic designs that flatter the silhouette.
Key features in white swimsuit trends for 2025 include plunging V-necks, fitted waistbands, minimalist cuts, and delicate detailing such as broderie anglaise or subtle ruffles. These styles aim to elongate the body and highlight curves, reminiscent of classic icons like Marilyn Monroe.
Holly Willoughby, a well-known British television presenter, recently showcased a retro-esque, plunging white swimsuit during a getaway to Portugal. She accessorized her swimsuit with brown-toned tortoise shell print sunglasses with statement square lenses, adding a touch of 90s-inspired coolness to her holiday look.
The White Company, Peony Swimwear, Eterne, and Lands’ End are some of the leading brands to consider for styles that combine style, comfort, and sophistication in white swimwear. The White Company offers timeless classic styles with pom pom details, while Peony Swimwear specializes in elegant bridal and vacation swimsuits with detailed structure.
Eterne offers minimalist, versatile pieces, and Lands' End is highly rated for durability, coverage options, and flattering fits, making it ideal for a wide range of body types. Bali Swim is another brand to watch, with fresh prints and nature-inspired designs, notably offering soft whites with floral motifs for a contemporary, stylish edge.
If you're looking for an affordable option, Marks & Spencer offers a white swimsuit with tummy control. For those seeking a more statement-making look, Reiss offers a white one-piece swimsuit with a ribbed design and lace-up detail.
Holly Willoughby's white swimsuit moment with Hunza G's Jean Gingham Bikini has been making waves on social media. The gingham and black two-piece features delicate gingham frills, adding a playful touch to the vintage-inspired design. The White Company also has a swimsuit with pretty pom pom detail on sale, offering a more understated option for those who prefer a subtle statement.
In summary, for 2025, the white swimsuit trend favors classic yet flattering cuts—plunging necklines, fitted waists, and minimalist shapes—often with subtle feminine details. By investing in these timeless pieces from leading brands, you can look stylish, comfortable, and confident on your next holiday getaway.
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- Rivkie Baum, Digital Fashion Editor at woman&home, focuses on comfort, style, and confidence while discussing 2025 swimwear trends, which include a revival of white swimsuits with chic, flattering designs.
- The trending white swimsuits for 2025 are characterized by plunging V-necks, fitted waistbands, minimalist cuts, and delicate detailing like broderie anglaise or subtle ruffles, reminiscent of classic icons such as Marilyn Monroe.
- For those seeking statement-making swimwear, consider brands like Reiss, offering a white one-piece swimsuit with a ribbed design and lace-up detail.
- To maintain a healthy lifestyle and promote wellness, subscribe to the woman&home newsletter for updates on royal and entertainment news, expert advice on fashion, beauty trends, and no-nonsense guides to health and wellness questions.
