Classic Morris & Co. Sofa Partnership Could Potentially Demonstrate that Timeless Prints Can Adapt to a More Contemporary Living Space
In a remarkable collaboration, Swyft Home, a brand known for its mid-century modern-inspired furniture, and Morris & Co, a legendary British design house, have joined forces to create a collection that seamlessly merges tradition with contemporary living. The Swyft x Morris & Co collection, now available on Swyft Home's website, offers a variety of furniture items such as sofas, beds, armchairs, accessories, and ottomans, each one adorned with four iconic heritage patterns from Morris & Co's archive.
The collection features the Model 03 sofa, a modular piece that can adapt with you, available in various configurations in the serene Pure Willow Boughs print. This painterly botanical pattern, along with Standen, Blackthorn, and Fruit, adds a touch of artistry to Swyft's sleek and contemporary designs. The Model 05 Loveseat in Blackthorn Mineral, with its heritage-inspired fabric and clean modern lines, is a standout piece from the collection.
The Swyft x Morris & Co collaboration does not overlook the practical aspects of modern living. Furniture items in the collection are available with and without storage, making it easy for design-led city dwellers to find both fashionable and functional pieces. The slim-line ottoman, showcasing one of Morris & Co's slightly more subtle and contemporary patterns, serves as a versatile addition to any living space, functioning as a great alternative to a coffee table and doubling as a chic additional bench seat when needed.
Keiran Hewkin, CEO of Swyft, is proud of the partnership with Morris & Co, as their values align with Swyft's mission to create useful and beautiful furniture. Kelly Collins, head of creative at Swyft, finds it difficult to pick a favorite piece from the collection, as each one effortlessly blends tradition with modern design.
Subscribe to Swyft Home's newsletter to stay updated on trend forecasts, smart style ideas, and curated shopping inspiration. The Swyft x Morris & Co collection is a testament to the power of collaboration, combining Swyft's signature style with Morris & Co's rich heritage, creating a collection that is both timeless and modern.
- The Swyft x Morris & Co collection integrates four iconic heritage patterns from Morris & Co's archive onto sleek, contemporary designs, such as the Model 03 sofa available in the serene Pure Willow Boughs print.
- The Model 05 Loveseat in Blackthorn Mineral, featuring a heritage-inspired fabric and clean modern lines, is a standout piece from the Swyft x Morris & Co collection.
- To cater to modern living needs, furniture items in this collaboration offer options with and without storage, making it convenient for city dwellers to find both stylish and functional pieces.
- subscribing to Swyft Home's newsletter will provide updates on trend forecasts, smart style ideas, and curated shopping inspiration inspired by the timeless and modern Swyft x Morris & Co collection.
